We work with the growth points of a business. You won’t need a marketing department within your company, we’ll be in charge of the product, sales, marketing, design and creativity and you’ll dedicate your time to developing your company.
We help brands grow
OUTSOURСED
MARKETING
THROUGH DESIGN BUSINESS GROWS THROUGH PRODUCT BUSINESS GROWS THROUGH мARKETING BUSINESS GROWS through BUSINESS GROWS THROUGH BUSINESS BUSINESS GROWS THROUGH CREATIVITY BUSINESS GROWS GROWS THROUGH SALES BUSINESS GROWS THROUGH CREATIVITY BUSINESS GROWS GROWS THROUGH PRODUCT BUSINESS GROWS THROUGH мARKETING BUSINESS GROWS THROUGH SALES
BUSINESS GROWS THROUGH DESIGN
BUSINESS GROWS THROUGH CREATIVITY

Communication agency
We work with the growth points of a business. You won’t need a marketing department within your company, we’ll be in charge of the product, sales, marketing, design and creativity and you’ll dedicate your time to developing your company.
We help brands grow
OUTSOURСED
MARKETING
THROUGH DESIGN BUSINESS GROWS THROUGH PRODUCT BUSINESS GROWS THROUGH мARKETING BUSINESS GROWS through BUSINESS GROWS THROUGH BUSINESS BUSINESS GROWS THROUGH CREATIVITY BUSINESS GROWS GROWS THROUGH SALES BUSINESS GROWS THROUGH CREATIVITY BUSINESS GROWS GROWS THROUGH PRODUCT BUSINESS GROWS THROUGH мARKETING BUSINESS GROWS THROUGH SALES
BUSINESS GROWS THROUGH DESIGN
BUSINESS GROWS THROUGH CREATIVITY

Communication agency
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WHAT WE DO
Research
We find a customised solution deriving from each company goals. The main focus of our team is to set growth points for developing your product and boosting your business.
Communications strategy
Marketing strategy
  • market analysis
  • competition analysis
  • target customers analysis
  • CustDev
  • clients’ portrait
  • User Story and Customer Journey Map (CJM)
  • Minimum Viable Product (MVP)
  • strategy of growth
  • naming
  • brand archetypes
  • unique positioning
  • brand platform
Design solutions
  • brand tone of voice (ToV)
  • PR-strategy, work with the media
  • call to action (CTA)
  • editorial policy
  • general promotion strategy
  • channel marketing strategies: SMM, email, SEO, influence, target, context
  • branding and identity
  • creativity
  • websites and landing pages
  • user journey map (UJM)
  • audit and user interface/user interface design
Product
Positioning strategy
HOW WILL IT HELP YOUR BUSINESS?
launch an existing business idea and run all the processes correctly from the very beginning
achieve a result which was counted on when launching a project (sales, growth speed, earnings)
What jobs do we tackle?
We are responsible for the growing points.
We find and fix problems in the product, marketing and sales.



We get involved when needed:
improve the performance: number of leads, conversion, marginality, average check
help business spread and optimize the operational costs
strengthen the marketing team with hard skills, help the employees to achieve their kpi’s and boost business growth
03
01
OUR FORMAT OF WORK
We do the job, you get the result. We work in the framework of a one-time project or on a regular basis as an outsourced marketing agency
Development and accomplishment of a Brand Strategy solution
full
We hold two consultations on your product, design a roadmap with some solutions which you implement in your work
Our team’s own work on the roadmap
checklist
02
You work on your own under our active supervision. We select a team of Brand Strategy experts for your goal and work in the framework of the idea of “leading you to the results”
Mentoring
personal
How you can cooperate with us:
WHY IS IT
BETTER SO?
We take the responsibility for the result, which we’ll set as a goal together with you at the start. We guarantee to achieve it
We design a growth strategy for your business, present it and discuss with you: we’ll respond to your questions about why we’ve chosen particularly this growth direction and these tools for achieving your goals as well as about what the offered solution will lead to.
Our solution will help you save labour costs and taxes
You’ll be provided with the top specialists’ expertise. The tasks are handled by Senior experts from such trendsetting companies as Google, VK/Mail.ru, Yandex, Delivery Club, X5 Retail Group, PIK Group
3 solid reasons for working with Brand Strategy:
1.
2.
3.
While working out the solution we’ll estimate the cost, terms and pay-back period as well as how much you’ll have to invest in accomplishing your tasks and when these funds will be returned. You’ll get all the estimations in a table called pay back period: you’ll see in figures how much you can save thanks to the cooperation with Brand Strategy compared to your staff.
At the first meeting you’ll be given a checklist of growing points
your growth
to tomorrow
Don’t postpone
Order a consultation
– it’s free
Just
do it
01 —
Preparation
A brief about your product and the existing “pains” is filled out
WHAT A CONSULTATION
INVOLVES
02 —
Consultation
We hold a zoom-session providing you with a thorough examination of your product and your business goals
03 —
Result
By the end of our meeting you’ll have a checklist of growing points and solutions to your product “pains”
You’re drowning in operational work but the business must improve it’s financial performance. How to find time for everything?
DO YOU STILL
HAVE DOUBTS?
Here are some more arguments.
If anything matches you, apply for a free consultation:
Motivation among your marketing staff has been lost and goal-setting isn’t effective anymore. Guys are great, but where’s the result? Why do you need to explain and control everything?
You can see your competitors grow, but you have failed to achieve the same with your product
You already have some negative experience with contractors and you don’t trust any outsourcing companies but your own team doesn’t cope either
You’re tired of paying your team a salary and not seeing any good financial performance
BENEFITS OF WORKING WITH US
Bene
fits
1 – We derive from your product opportunities
3 – Customised
solutions
2 – You choose what format of solutions to implement
4 – Only up-to-date knowledge from our experts
We’ll work out the solutions that your business will be currently able to cope with and that will pay off soon
We’ll work out the solutions and adapt them to your product, situation or the desired growth vector
We’ll offer you a range of solutions and you’ll be able to order and implement all of them together or each one separately
Some subject matter experts with relevant experience from trend-setting companies will work on your project
Possible questions
OUR
TEAM
CASES
Graphic design, illustration
01
Strategies, analytics, packing the brand
05
Web design, UX/UI-design
03
Creativity, advertising, SMM
02
Landing pages and websites design
04
Our clients
Clients
and partners about us:
Clients
and partners about us:
We are experts in product design, development, promotion and expansion. Fields of our expertise: product, marketing, sales, creativity/design – those are the key pillars which any business product is built and developed on.

1/ We work with analytics 360, which involves detailed research of the market, competition and your product opportunities.

2/ We work out a development strategy based on the analytics. The strategy is adjusted to your product and involves a range of solutions each one of which is meant to help achieve its goal: the best possible launch, expansion, promotion and sales growth.

3/ We create stylish visual content at every point where the client touches the brand. The design relates to the roadmap and your brand style.


We have 18 years of experience in developing commercial products: from strategy to realization.

ABOUT OUR TEAM
our team
our team
our team
our team
our team
our team
our team
our team
our team
our team
our team
our team
our team
our team
our team
our team
our team
our team
our team
our team
year team background with commercial products
solved client cases in our portfolio
bln turnover of the completed projects
18+
5+
100+
OUR EXPERTISE:
EDUCATION, EDTECH, SERVICES, RETAIL, DEVELOPMENT, FACILITY&PROPERTY, IT, TELECOMMUNICATION, MEDICINE AND PHARMA, WELLNESS&BEAUTY, INSURANCE, PERSONAL BRAND, EXPERTS
Chaikovskaya
Marina
International
office director
  • Since 2022 partner of communications agency Brand Strategy
2021 CEO and Founder
Сhaikovskaia-photo
2014-2021 Chief Marketing Officer
and Head Of Client Services
PIK-Comfort,
Group of companies PIK
2009-2014 Business development manager
Focus Travel
2006-2009 Head of a conferences department sales group
The Moscow Times, Independent Media
Americal medical center
2005-2006 Client manager
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
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BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
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BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
BUSINESS GROWING POINTS
CMO, strategist,
partner
Julia Egorova
TEAM
BEST
Trend-setter and strategy counsellor, Art&Design
Polina Smelkova
Senior designer with Delivery Club
Ex-leading designer with group
of companies PIK
Ex-designer with X5 Retail Group
Strategy counsellor,
Digital-marketing
Julia Kochubei
Strategy counsellor,
Influence-marketing
Senior Product Marketing Manager
with Yandex Praktikum
Ex-CMO Product Live (Mail/VK Group)

Nadya Romanenko
Team Lead of the Influence-marketing SkillFactory team
The author of the Influence-marketing course at SkillFactory

Founder, CEO,
strategist
Nastya Vereshchagina
International office director,
partner
Marina Chaikovskaya
Strategy counsellor,
Digital-marketing, analytics

Anna Sypkova
Strategy counsellor, handling cooperation data and their monetization in digital (CRM/DMP/CDP)
Svetlana Pronkina
Strategy counsellor, Editor
Google analytic
Ex-head of Digital marketing
with Carl Zeiss
Ex-Head of IT department with DVGroup
Ex-ССO Rapporto
Nadya Alekseeva
Supervisor of literature school CWS
Tavrida Art resident, playwright, writer
Ex-HR Yandex
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TOGETHER WITH WRITE-STUDIO
WE WRITE A TELEGRAM-CHANNEL ABOUT GROWTH POINTS OF A BUSINESS
AND THE PRODUCT
OUR ARTICLES
01
team management
Three up-to-date decisions to strengthen the team and optimize expenses.
Time
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Analytics and figures in marketing.
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How to stabilize your business.
Time
for reading
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Shall we discuss your business growth points?
YES!
phone +212 615-144033
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